Spurs Marketing Design

Client

Spurs Sports & Entertainment: San Antonio Spurs, Austin Spurs, The Rock at La Cantera

Role

Designer

Timeframe

2026

Deliverables

Campaign graphics, email, event signage, in-venue screens, social and event identity

Playoff Event Challenge fan journey: app card, email, watch party A-frame and QR check-in flyer

The Playoff Event Challenge, from first touch to check-in

Overview

At Spurs Sports & Entertainment, I design what fans see before game day, when they arrive and all around the venue. This page showcases a playoff campaign from first touch to check-in, then shows venue marketing and an event identity I created.

Campaign Touchpoints

The Playoff Event Challenge asked fans to check in at the first four playoff events to earn Spurs Rewards points. I produced it from one layout for the Spurs app, a dedicated email and every social format.

My role: Design production

Spurs Playoff Event Challenge as an app card in the Spurs app and as a dedicated email
App card and dedicated email · Spurs app, inbox
Spurs Playoff Event Challenge as an Instagram feed post and story
Feed post and story · Instagram
The Spurs Playoff Event Challenge in six formats
Six formats from one layout · story, social, app card, feed, square, email
1 / 3

Event Marketing & Signage

At the events, A-frames and A4 flyers greeted fans with a QR code to check in, including a French version for the watch party in Paris. On game day, the Know Before You Go email answered fans’ top questions on tickets, parking, bags, payments and rideshare before attending.

My role: Design production

Watch party A-frame sign with a QR check-in flyer
Watch party QR flyers in English and French for the Paris watch party
Know Before You Go game day email on two phones

Venue Marketing

For The Rock at La Cantera’s summer movie nights, I produced Summer Splash Night and Cinema + Sips for in-venue L-wraps, social, email, digital outdoor and The Rock’s website.

My role: Design production

Summer Splash Night L-wrap framing a live Spurs game on a TV
Summer Splash Night L-wrap · in-venue screens
Summer Splash Night as an Instagram feed post and story
Summer Splash Night · feed post and story
Cinema and Sips L-wrap framing a live Spurs game on a TV
Cinema + Sips L-wrap · in-venue screens
Cinema and Sips schedule as an Instagram feed post and story
Cinema + Sips · feed post and story
Summer Splash Night banner on The Rock at La Cantera events page
The Rock website banner · 1400 × 400
1 / 5

Social Creative 2025-26

A selection of game day, player milestone and promotional posts from the season.

My role: Design production. Visual direction by the SA Spurs Creative Studio.

Rising Stars announcement post for David Jones Garcia
Congratulations Rising Star post for David Jones Garcia
Rebounds per game leader graphic
2025-26 season highlights post presented by SWBC
Record breakers post
Carter Bryant assignment announcement post

Event Identity: Princess Night

Princess Night was a themed Austin Spurs game with a princess wand giveaway. I designed the logotype, then carried it through paid social and email to get families in the building.

My role: Concept, logotype design, paid social and email

Princess Night logotype on navy and on cream
Princess Night wand giveaway on feed, story and email

Spurs Marketing Design

Client

Spurs Sports & Entertainment: San Antonio Spurs, Austin Spurs, The Rock at La Cantera

Role

Designer

Timeframe

2026

Deliverables

Campaign graphics, email, event signage, in-venue screens, social and event identity

Playoff Event Challenge fan journey: app card, email, watch party A-frame and QR check-in flyer

The Playoff Event Challenge, from first touch to check-in

Overview

At Spurs Sports & Entertainment, I design what fans see before game day, when they arrive and all around the venue. This page showcases a playoff campaign from first touch to check-in, then shows venue marketing and an event identity I created.

Campaign Touchpoints

The Playoff Event Challenge asked fans to check in at the first four playoff events to earn Spurs Rewards points. I produced it from one layout for the Spurs app, a dedicated email and every social format.

My role: Design production

Spurs Playoff Event Challenge as an app card in the Spurs app and as a dedicated email
App card and dedicated email · Spurs app, inbox
Spurs Playoff Event Challenge as an Instagram feed post and story
Feed post and story · Instagram
The Spurs Playoff Event Challenge in six formats
Six formats from one layout · story, social, app card, feed, square, email
1 / 3

Event Marketing & Signage

At the events, A-frames and A4 flyers greeted fans with a QR code to check in, including a French version for the watch party in Paris. On game day, the Know Before You Go email answered fans’ top questions on tickets, parking, bags, payments and rideshare before attending.

My role: Design production

Watch party A-frame sign with a QR check-in flyer
Watch party QR flyers in English and French for the Paris watch party
Know Before You Go game day email on two phones

Venue Marketing

For The Rock at La Cantera’s summer movie nights, I produced Summer Splash Night and Cinema + Sips for in-venue L-wraps, social, email, digital outdoor and The Rock’s website.

My role: Design production

Summer Splash Night L-wrap framing a live Spurs game on a TV
Summer Splash Night L-wrap · in-venue screens
Summer Splash Night as an Instagram feed post and story
Summer Splash Night · feed post and story
Cinema and Sips L-wrap framing a live Spurs game on a TV
Cinema + Sips L-wrap · in-venue screens
Cinema and Sips schedule as an Instagram feed post and story
Cinema + Sips · feed post and story
Summer Splash Night banner on The Rock at La Cantera events page
The Rock website banner · 1400 × 400
1 / 5

Social Creative 2025-26

A selection of game day, player milestone and promotional posts from the season.

My role: Design production. Visual direction by the SA Spurs Creative Studio.

Rising Stars announcement post for David Jones Garcia
Congratulations Rising Star post for David Jones Garcia
Rebounds per game leader graphic
2025-26 season highlights post presented by SWBC
Record breakers post
Carter Bryant assignment announcement post

Event Identity: Princess Night

Princess Night was a themed Austin Spurs game with a princess wand giveaway. I designed the logotype, then carried it through paid social and email to get families in the building.

My role: Concept, logotype design, paid social and email

Princess Night logotype on navy and on cream
Princess Night wand giveaway on feed, story and email

Spurs Marketing Design

Client

Spurs Sports & Entertainment: San Antonio Spurs, Austin Spurs, The Rock at La Cantera

Role

Designer

Timeframe

2026

Deliverables

Campaign graphics, email, event signage, in-venue screens, social and event identity

Playoff Event Challenge fan journey: app card, email, watch party A-frame and QR check-in flyer

The Playoff Event Challenge, from first touch to check-in

Overview

At Spurs Sports & Entertainment, I design what fans see before game day, when they arrive and all around the venue. This page showcases a playoff campaign from first touch to check-in, then shows venue marketing and an event identity I created.

Campaign Touchpoints

The Playoff Event Challenge asked fans to check in at the first four playoff events to earn Spurs Rewards points. I produced it from one layout for the Spurs app, a dedicated email and every social format.

My role: Design production

Spurs Playoff Event Challenge as an app card in the Spurs app and as a dedicated email
App card and dedicated email · Spurs app, inbox
Spurs Playoff Event Challenge as an Instagram feed post and story
Feed post and story · Instagram
The Spurs Playoff Event Challenge in six formats
Six formats from one layout · story, social, app card, feed, square, email
1 / 3

Event Marketing & Signage

At the events, A-frames and A4 flyers greeted fans with a QR code to check in, including a French version for the watch party in Paris. On game day, the Know Before You Go email answered fans’ top questions on tickets, parking, bags, payments and rideshare before attending.

My role: Design production

Watch party A-frame sign with a QR check-in flyer
Watch party QR flyers in English and French for the Paris watch party
Know Before You Go game day email on two phones

Venue Marketing

For The Rock at La Cantera’s summer movie nights, I produced Summer Splash Night and Cinema + Sips for in-venue L-wraps, social, email, digital outdoor and The Rock’s website.

My role: Design production

Summer Splash Night L-wrap framing a live Spurs game on a TV
Summer Splash Night L-wrap · in-venue screens
Summer Splash Night as an Instagram feed post and story
Summer Splash Night · feed post and story
Cinema and Sips L-wrap framing a live Spurs game on a TV
Cinema + Sips L-wrap · in-venue screens
Cinema and Sips schedule as an Instagram feed post and story
Cinema + Sips · feed post and story
Summer Splash Night banner on The Rock at La Cantera events page
The Rock website banner · 1400 × 400
1 / 5

Social Creative 2025-26

A selection of game day, player milestone and promotional posts from the season.

My role: Design production. Visual direction by the SA Spurs Creative Studio.

Rising Stars announcement post for David Jones Garcia
Congratulations Rising Star post for David Jones Garcia
Rebounds per game leader graphic
2025-26 season highlights post presented by SWBC
Record breakers post
Carter Bryant assignment announcement post

Event Identity: Princess Night

Princess Night was a themed Austin Spurs game with a princess wand giveaway. I designed the logotype, then carried it through paid social and email to get families in the building.

My role: Concept, logotype design, paid social and email

Princess Night logotype on navy and on cream
Princess Night wand giveaway on feed, story and email